Marketing Automation Vendor Hubspot to IPO
Marketing automation vendor, Hubspot, filed for an IPO. Hubspot has built an ecosystem that may help it exploit the middle market.
IPO Window Wide Open Again for Enterprise Software
The IPO window for enterprise software is open and Upland Software is going to try to go through it.
Brands Under Pressure
Brands are under pressure. Unless a brand has exposure in emerging markets or is attached to certain kinds of products, it is under attack.
Learn from the Credit Card Networks!
There is so much to be learned from studying the credit card networks. Two of the greatest b2b cloud platforms of all time.
Gaming IPOs
Gaming IPOs are a dangerous game to play. No new game seems to hold our attention for very long.
B2B Software Blogging is “Hot”
Either I’m really attractive or inside sales people are all trying to use sex to sell their services. I think I know the answer here.
Running with Blinders On
We all run with blinders on when we are at work. Once I left Ariba, I noticed a whole new world of B2B SaaS vendors I never knew existed.
IPO Filings: First Yodlee, then Yodle, what next, Yodl?
Yodle, a cloud-based marketing automation, filed to go public. Their SaaS metrics of CAC and LTV raise some continuing questions.
Golden Yodlee? (say that five times fast)
Yodlee, a financial applications platform, filed to go public. It has shown some good momentum over the past 15 months.